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Customer relationship management (CRM):
Share your computer skills, especially those related to CRM tools that manage customer interactions, client relationships or sales growth.
Want a persuasive cover letter? Use our extensive library of professional cover letter examples as practical starting guides.
As a business owner, you’re probably familiar with formal business letter formats. Visit our cover letter writing guide for helpful advice describing your business acumen for digital job boards and recruiters. You’ll also find job-relevant skills and tips below.
Match your professional cover letter header to your resume for a cohesive look. Add your name, phone number and email.
Add a line break, the date of writing, and another line break followed by the manager’s name, job title and professional mailing address.
Begin the letter with a professional salutation. We prefer the following formal greetings: “Dear Mr./Ms. Last Name,” “Hello, Mr./Ms. Last Name,” or the last resort, “To whom it may concern.”
Mention the open job title and company name and explain how you learned about them. Share one business operation skill or accomplishment to encourage hiring managers to read further.
Use one or two paragraphs to elaborate on one or two accomplishments listed on your resume. The goal is to quantify your training further and prove your proficiency.
Restate your interests and qualifications. Invite the hiring manager to follow up by providing your availability.
End the letter with a formal closing followed by your full name and, if applicable, your professional titles or certifications. Acceptable signatures include “Salutations,” “Best,” or “Regards.”
Share your computer skills, especially those related to CRM tools that manage customer interactions, client relationships or sales growth.
Focus on marketing skills used to reach target customers via online platforms, SEO, social media or email marketing.
Showcase your ability to manage budgets, forecast revenue, pivot according to seasonal trends or oversee financial operations.
Demonstrate your ability to recruit, train and manage staff in compliance with labor laws and regulations.
Share your implementation and maintenance of the company’s IT systems, ensuring it supports business operations.
Understand federal, state and local laws and regulations relevant to your business to ensure you’re legally compliant.
The capability to research and interpret market trends, customer behavior, and competitor strategies to make informed business decisions.
Share the critical thinking skills used to optimize resources, streamline processes and ensure efficient daily operations.
Highlight your ability to create, oversee or refine products and services to meet customer needs and market demand.
Share leadership skills for coordinating internal or external projects from start to finish, especially if you meet budgets and deadlines.
Talk about establishing a strong reputation and high customer satisfaction through high-quality standards for products and services.
Skills in identifying potential risks to the business and developing strategies to mitigate them, ensuring business continuity.
Share the presentational skills needed to develop and pitch sales plans that drive revenue growth and expand market share.
Ability to develop and implement long-term business strategies that align with market trends and organizational goals.
Expertise in managing the end-to-end supply chain process, including procurement, logistics, and inventory control.
Tania Rowland
Nashville, TN
555-555-5555
tania.rowland@email.com
Aug. 1, 2024
Diana Rollins
Blue Ridge Agriculture
2244 First St.
Nashville, TN
333-333-3333
Dear Ms. Diana Rollins
I am excited to apply for the Regional Manager position at Blue Ridge Agriculture. With fifteen years of experience managing and growing my own agricultural feed and supply store, Rowland Family Feed, and serving as an elected representative on the Bell Buckle Town Council, I have honed a unique blend of business acumen, leadership, and industry knowledge.
I previously managed a team of 10 employees, maintaining a staff retention rate of 90% by fostering a positive work environment and providing ongoing training and development opportunities. I also introduced an inventory management system that reduced waste by 15% and ensured that we consistently met our customers’ demands.
Additional accomplishments include:
I’m eager to discuss how my skills and accomplishments meet your job needs. Thank you for considering my application. I look forward to contributing to Blue Ridge Agriculture and helping advance the agricultural industry.
Best,
Tania Rowland
This former business owner cover letter follows these strategic techniques.
The letter writer, Tania Rowland, carefully researched the hiring company for the name of the HR specialist in charge of hiring. This level of effort before employment can reassure hiring managers of your commitment.
The first paragraph immediately states the position being applied for and briefly introduces the applicant’s relevant experience. Tania highlights her 15 years of experience managing an agricultural feed and supply store and her role as an elected representative.
The job seeker carefully highlights her business’s former success, using easy-to-understand statistics and metrics to reassure hiring managers of her strong and profitable managerial skills.
The closing paragraph is polite, appreciative, and open to further discussing her relevant skills.
A business owner cover letter helps promote your resume — but your resume acts as an essential building block for your job search. This concise summary helps hiring managers trace your training, experience, skill development and accomplishments. The following help articles, online tools and samples can help you improve your resume.
As an independent owner, you developed the leadership and business skills needed for most medium- and senior-level jobs. However, as an independent business, you probably lack the references to reassure hiring managers.
A cover letter can demonstrate your attention to detail, ability to understand immediate hiring needs and complete the job responsibilities. Tailor your cover letter by highlighting relevant work history and skills that match the job description.
Use strong action verbs to describe your accomplishments and responsibilities, such as “led,” “developed,” “increased,” or “negotiated.” Action verbs make your achievements more dynamic and compelling, helping to demonstrate your impact as a business owner.
This lively language makes your application memorable.
Many hiring managers rely on ATS to narrow the number of applicants by deleting anyone without relevant experience. You can improve your application by using keywords from the job description.