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Strategic communication:
Crafting and executing communication plans that align with organizational goals and objectives, ensuring a consistent and compelling message.
Use our extensive library offree cover letter examples as practical starting guides. You’ll also find ready-made content with our helpful Cover Letter Builder — simply click, customize and download.
Visit our helpful cover letter format and writing guide for additional advice on how to customize your application, or read on to find marketing-related advice.
Make sure your professional cover letter header matches your resume for a cohesive look. Include your name, phone number and email.
Visit the company’s directory to research the hiring manager and contact info. Add the date of writing, followed by the manager’s name, job title and professional mailing address.
Begin the letter with a professional salutation. We prefer the following formal greetings: “Dear Mr./Ms. Last Name,” “Hello, Mr./Ms. Last Name,” or the last resort, “To whom it may concern.”
Add the name of the position and company, how you learned about it, and one marketing skill or accomplishment to advertise your suitability in this opening paragraph.
Use one or two paragraphs to elaborate on one or two accomplishments listed on your communications manager resume. The goal is to quantify your training further and prove your proficiency.
In the final paragraph, reiterate your interest and qualifications. Express your eagerness to discuss your candidacy in an interview further.
End the letter with a formal closing followed by your full name and, if applicable, your professional titles or certifications. Acceptable signatures include “Salutations,” “Best,” or “Regards.”
These resume skills and accomplishments are the foundation for building a strong communications manager cover letter. Highlight your soft, hard and technical skills to achieve successful communication outcomes.
Crafting and executing communication plans that align with organizational goals and objectives, ensuring a consistent and compelling message.
Showcase interpersonal skills related to building and maintaining positive relationships with journalists and media outlets to secure press coverage and manage the organization’s image.
Expertise in managing and mitigating communication challenges during crises or emergencies to protect the organization’s reputation.
Developing and overseeing content that engages the target audience and conveys critical messages across various channels.
Proficiency in delivering compelling presentations and speeches to diverse audiences, representing the organization effectively.
Managing platforms, crafting engaging content, and monitoring online conversations to enhance the organization’s online presence.
Building and nurturing relationships with internal and external stakeholders, including employees, customers and partners.
Developing and implementing internal communication strategies to keep employees informed, engaged and aligned with the company’s mission.
Coordinating marketing efforts with the communication strategy, including advertising, branding and promotional activities.
Utilizing data analysis tools to measure the effectiveness of communication campaigns and make data-driven improvements.
Overseeing the creation of multimedia content, including videos, graphics and podcasts, to enhance communication efforts.
Ensuring all communication materials adhere to relevant regulations, standards and industry best practices.
Develop clear and empathetic messages during crises to address concerns, provide guidance and maintain public trust.
Managing international communication efforts, considering cultural nuances and language variations.
Effectively managing budgets for communication projects, optimizing resource allocation and demonstrating cost-effectiveness.
Dear Ms. Snider:
Upon review of your posting for a Communications Manager, I am compelled to submit the enclosed resume for your consideration. As an accomplished, motivated and tech-savvy professional with experience managing marketing efforts and PR functions within corporate settings, I am positioned to vastly exceed your expectations for this role.
From developing communications initiatives and marketing collateral to overseeing internal and external communications strategies, I excel at generating effective and positive organizational exposure and enabling the success of overall communications efforts. With the capacity to employ persuasive communication skills to influence public perceptions and my proven history of developing trusting and lasting key relationships, I am prepared to substantially impact your organization’s success in this position.
Highlights of my experience include the following:
With my proven record of success managing corporate communications programs, my ability to drive successful marketing campaigns and my expertise in social media, I am positioned to benefit your team significantly. I look forward to discussing the position with you. Thank you.
Sincerely,
Faye B. Greene
This cover letter is effective because it concisely presents the candidate’s qualifications and accomplishments, aligns them with the position’s needs, and maintains a professional tone. It demonstrates the writer’s enthusiasm for the role and their potential to make a valuable contribution to the organization.
This cover letter begins with a direct and professional address to Ms. Snider, the hiring manager. This personal touch shows that the applicant has taken the time to research and find the appropriate contact.
The writer expresses a compelling interest in the communications manager position, creating a solid opening statement. This immediately signals enthusiasm for the role.
The cover letter effectively highlights the candidate’s extensive experience in managing marketing and PR functions within corporate settings, emphasizing their ability to generate effective exposure and impact communications efforts positively.
Rather than just listing job duties, the writer provides specific accomplishments, such as coordinating communications planning, leveraging multimedia outlets and using data analytics. These achievements substantiate the applicant’s claims.
The letter highlights skills like strategic planning, persuasive communication and expertise in electronic media and analytics, all essential for a communications manager role.
Throughout the letter, the style remains professional and confident. The writer portrays themself as a seasoned professional ready to contribute to the organization’s success.
The letter concludes with an expressed desire to discuss the position further, which is a proactive way to leave the door open for the next steps in the hiring process.
A cover letter helps promote your resume — but your resume acts as an essential building block for your job search. This concise summary helps hiring managers trace your training, experience, skill development and accomplishments. The following help articles, online tools and samples can help you improve your resume.
Use relevant keywords from the job posting, keep formatting straightforward, and save the document in a compatible format like PDF to increase ATS compatibility.
Yes, action verbs convey a sense of accomplishment and energy. They help your cover letter stand out and make your achievements more compelling.
Research the company and job requirements. Align your qualifications and experiences with the job description, emphasizing relevant skills and accomplishments.
No, references are typically provided upon request. Instead, use the cover letter to highlight your qualifications and interest in the position.