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0-5 years of experience
Established and maintained professional relationships with Clients, Members and Employees. By being Cooperative and Attentive with my colleagues I was able to lead my team to boost monthly revenue by 75% due to PT Sales with continuing progress.
- Hired, Interviewed and trained Personal Trainers & Class Instructors.
- Created an organized system that increased Productivity, Team work and Human Relations. That made it easy and organized to best serve our members.
- Created and led group classes that target different fitness levels and needs; Boot Camp, Kickboxing, Circuit Training, Cardio blast, Full Body Tone, Legs & Abs, and Relaxation.
- Created and led sports specific camps for children & students.
0-5 years of experience
Developed, managed and coordinated the group fitness program consisting of 51 classes/week and 40+ instructor/staff at multiple Citigroup corporate sites for an employee base of 5700+
- Responsible for a $70,000+ program budget
- Front Desk customer service and staff supervision
- Implemented various new classes and wellness programs with strategic marketing to promote corporate member interest, participation and retention
- Organized and supervised an on-site Cycle Reebok Certification Workshop and new classes-Workshop and certification were offered to instructors at no cost as an employee benefit with continuing education credits
- Recruited, auditioned and hired qualified instructors whose certifications and instructional skills matched program requirements and would enhance our class offerings and programs
- Conducted lifestyle changing wellness programs in exercise prescription, nutrition and weight management and smoking cessation
6-10 years of experience
Supervised day-to-day processes of fitness center, including staffing and providing personal training sessions for clients.
- Crafted and executed marketing strategies designed to meet and exceed program revenue goals for all fitness programs, and forecasted and presented estimated revenue projections.
- Interfaced regularly with key customers and clients in order to successfully identify and close strategic opportunities.
- Directed staff of 24 personal trainers through leadership and assisting with selected activities, including sales, forecasting, lead generation, and quota attainments.
- Engineered critical business tools and processes which dramatically accelerated revenue growth by 26% within the first year.
- Managed entire fitness program sales cycle from client prospecting to closing.
- Generated highest net profit gain in all Sport & Health companies.
- Increased team’s customer support capabilities, resulting in faster issue resolution and higher retention and satisfaction.
0-5 years of experience
Successfully launched, developed, hired and trained a fitness department that includes 8 personal trainers and produced over 30k in sales in each of the first 9 months.
- Communicated to 4,000 members on the fledgling training program and boosted active client penetration from 0% to 4% of the member base in the first 3 months
- Ordered and implemented equipment and programming for Small Group Training facility
- Formulated team goals, issued disciplinary action and handled terminations
- Reported directly to the owners on P&L and growth opportunities/strategies
0-5 years of experience
Executed the strategic management and sales efforts of [company name], one of the largest gyms in Cornelius. Led brand development, designed marketing programs, created training/sales kits, and conducted market research on the surrounding areas to support the business.
- Drove marketing campaign from inception to completion, including demographic research and calculating ROI percentages. Company achieved a substantial 34% sustained client increase over the course of six months post-campaign.
- Co-developed consistent sales protocol to overcome common obstacles and objections.
- Surpassed monthly revenue goals 11 months of 2013.
6-10 years of experience
Leading a team of 20 personal trainers and Pilates instructors responsible for developing individual client exercise regimens and ensuring exceptional member satisfaction and retention.
- Exceeded revenue goals for three consecutive years (2012-2014) by implementing a customer-centric sales process, member contests, and holiday promotions
- Created innovative boot camp program at FFC Gold Coast resulting in higher enrollment and challenge among advanced and elite athletes
- Awarded Personal Trainer of the Year (2012) and ranked 4th in the company for total session counts and overall revenue
0-5 years of experience
Oversaw the opening of a new fitness facility, within 6 weeks successfully signed 498 new members
- Developed a comprehensive standard facility operations manual, including written policies and procedures for all facility services, administration, and maintenance using YMCA guidelines
- Hired and trained front desk staff, fitness staff, babysitting staff and building maintenance staff
- Worked with YMCA families to create a comprehensive awareness program for their children
- Selected as Aerobic Director for sister branch, [company name] Wilton; created an aerobic program and schedule to fit the needs of over 3,000 members and their family members
0-5 years of experience
Responsible for recruiting, hiring, terminating, and managing the personal training department of 4 [company name] franchise branches
- Coordinated with owners to establish monthly sales goals for the trainers and gyms
- Worked with trainers daily to ensure they achieved their weekly and monthly sales goals
- Mentored trainers to assist their clients reach health and fitness goals
- Developed strategies for marketing the personal training department and increasing club memberships through new members, referrals, and renewing clients
- Oversaw an annual Body Challenge consisting of a 12 week program of teams from all 4 gyms
- Coached all staff including personal trainers and managers of all four clubs
- Available on-call seven days a week to fulfill management duties
0-5 years of experience
- Managed a team of 20 personal trainers growing fitness related revenue in excess of 100K monthly
- Consistently increased YOY/MTD personal training sales by over 15%
- Maintained 20% personal training to new member ratio
- Recorded 192% increase in YOY/MTD personal training gross sales
- Recorded sales of 30K in personal training in one month
- Actively trained, led, & developed personal trainers through team building & training seminars
0-5 years of experience
- Produced leading edge forecasting and analytics with Excel to guide the business, which resulted becoming the most successful in a multi-million dollar corporation
- Maintained 10+ directly reported employee schedules making operations at efficient as possible while maintaining excellent communication
- Organized and officiated scheduled meetings with supporting team members weekly discussing logistics, needs, and any other issues needed to be addressed.
- Provided exceptional service to clients in one of the company’s busiest personal training departments
- Grew sales in personal training and strategically marketed, becoming one of the top selling Directors in the company
- Created collaborative relationships with trainer’s clients to tracking and analyzing their progress
- Provided carefully selected training packages to club members, market planning, and specifically designed to meet their needs and achieve their goals
0-5 years of experience
Productively managed the personal training staff through effective leadership, delegation, organization, training and development.
- Implemented an aggressive sales program that doubled personal training sales.
- Trained and developed personal trainers to become a successful sales team.
- Managed daily, weekly and monthly reports; including budgeting and sales forecasting.
- Ensured client satisfaction by monitoring client/trainer relationships and overseeing training programs.
- Established the overall revenue generation of personal training services and accountable for results.
- Responsible for daily operations of fitness assessments and personal training services.
0-5 years of experience
- Managed and mentored a staff of 20 personal trainers to success
- Produced over $1M in ancillary fitness sales in 2012, exceeding company’s expectation by 110%
- Maintained equipment and cleanliness of the fitness floor
- Assisted in management and daily operations of the facility including customer service and sales
0-5 years of experience
Developed strategies and drove optimization of training programs that increased sales from $8,000 to $40,000 per month.
- Hired, trained, and supervised all personal trainers and served as the personal training subject matter expert.
- Designed personal training program for over 500 clients and increased customer satisfaction.
- Managed gym operations, assets, financial statements, and payroll.
0-5 years of experience
Managed, supervised, and trained 20 personal trainers and 25 group fitness instructors.
- Mastered Aphelion, a club management software program, and taught personal trainers how to keep accurate monthly training schedules and log sessions trained.
- Developed and materialized a new cutting-edge performance center to include TRX classes, power plate classes, and boot camp classes.
- Created and maintained monthly updates of group fitness and performance center class schedules.
- Bi-monthly payroll of personal training, performance center, and group fitness departments.
- Led monthly trainer meetings reviewing statistics of monthly sales, awarded trainer of the month, briefing of up-and-coming events and promotions, short and long term goal setting.
- Weekly manager meetings with all department heads.
6-10 years of experience
Direct all aspects of operations management including overseeing hiring, and training employees, budget, and payroll for a staff of 25.
- Manage all personal trainers, fitness concierges, registered dietitians and fitness counselors, defining and delegating work responsibilities with clear, consistent expectations and outcomes and training on all new processes and procedures.
- Report directly to the general manager to develop business goals and financial objectives utilizing best practices, as well as troubleshooting critical issues as they arise.
- Increased profits 24% in an extremely difficult and recessionary environment, exceeding strategic objectives.
- Awarded Manager of the Year 2011.
0-5 years of experience
Consultant contracted to revise personal training program that had become unprofitable for a commercial fitness center in Johnson City, TN. Took the program from a monthly revenue of 8k to a consistent 50k+ each month. Accomplished within five months.
- Supervised the completion and setup of new personal training center within the Lifestyles Center
- Chose and purchased all equipment and designed exercise floor layout
- Redesigned exercise testing and prescription protocols
- Created all documents used for fitness testing, recording results, and tracking daily workouts
- Responsible for bi-monthly payroll and other administrative duties
- Hired, trained, and supervised a staff of 22 personal trainers
6-10 years of experience
Developed personalized training and maintenance programs for clients of all fitness levels, experience and ages
- Developed and scheduled monthly group exercise programs
- Supervised 15 group exercise instructors, 10 fitness floor instructors and 3 personal trainers
- Established preventative maintenance schedules for and performed on-going repair and maintenance of all exercise equipment and fitness machines
- Developed departmental budget
0-5 years of experience
Fitness and facilities manager of a private gated community of 2000 homes ([company name]).
- Assisted in design and managed a 1.5 million dollar expansion.
- Developed new programs such as onsite physical therapy, sport specific training, expansion of group classes, personal training (to include in home) and wellness educational classes.
- Responsibilities also included, maintenance, staffing, budget and program development.
6-10 years of experience
- Managed a team of 12 Fitness Instructors catering to various Clients needs
- Coordinate Fitness Plans for Clients to improve overall health
- Introduced Zumba to the Club and coordinated routines for the other instructors to utilize
- Organized schedule for each class
- Hired, trained, evaluated performance of staff
- Implemented lunch and learn programs at surrounding companies to discuss overall health improvement and healthy living
- Developed New Business & Cultivated New Relationships
10+ years of experience
Developed and Directed Traditional Summer Camps and Adventure Camps for teens with over 200 participants per year
- Developed and Directed over 1,100 youth and 200 volunteers in youth sports programs per season
- Coordinated and Co-Directed youth basketball camp with NBA’s Miami Heat for 3 years
- Founded the 5k Halloween Run that later became the Veteran’s Day 5k Run in Ft. Myers
- Developed and Directed Basketball Shoot-a-thon raising over $35,000 for new gym floor
- Developed and Directed Adult Sports such as Volleyball and Basketball Leagues with over 300 participants per season
- Directed adult Fitness Programs consisting of fitness testing, weight training, aerobics and karate
0-5 years of experience
Oversaw all aspects of operating the Fitness program including but not limited to: screening, interviewing, hiring, scheduling, supervising, evaluating, and training fitness staff.
- Performed job analysis, developed performance objectives, and established job qualifications.
- Prepared and monitored the department’s budget.
- Ensured compliance to company fiscal policy.
- Taught group exercise classes and conducted personal training sessions.
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Fitness Director
Last edited by: Gabriela Barcenas, CONTENT STRATEGIST -
Gabriela Barcenas
CONTENT STRATEGISTGabriela is a Certified Professional Resume Writer (CPRW) and career adviser. With 10 years of digital media experience and five years of resume writing expertise, her publication history includes fashion, education, travel, social justice, equitable design and career advice.
