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Media Coordinator Resume Samples
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0-5 years of experience
Developed and executed marketing strategies in conjunction with the Marketing Director, Communities, and Media Agency to generate leads
- Coordinated creation and placement of direct mail, newspaper, magazine, radio, television, free standing inserts, and Yellow Pages advertising
- Researched and analyzed advertising placement opportunities and tracked current placement
- Generated and distributed monthly marketing schedules to each community
- Generated project timelines, insertion, and purchase orders for production of all creative
- Obtained multiple bids for all projects and continually monitored production methods and costs for maximum efficiency
- Processed marketing invoices and reconciled billing discrepancies
0-5 years of experience
[company name] is a national direct response media buying and marketing company focused primarily in performance based radio, television and print media.
- Research how to provide optimal client exposure and responses by hand picking formats and target audience from our best media sources.
- Coordinated creative market specific DJ endorsement promotion with updated social media, daily blog posting, live on-air radio reads and web banner design.
- Establish relationships with national representatives at major radio networks and discuss available inventory, program demographics and rate negotiations.
- Strategically arranged over 20 clients to maximize profits for $2 million contracted network deal.
0-5 years of experience
Head of content development and curation for Universal Orlando’s social media channels.
- Successfully launched NBCUniversal symphony projects around the Grand Opening of The Wizarding World of Harry
- Helped launch Universal Orlando’s first Social Media Engagement Center during the Media Preview of Diagon Alley.
- Increased Instagram following over 157% in Q2 and Q3, Twitter 46.8% and Facebook 21.7%.
- Tasked with leading social campaigns surrounding popular Universal Orlando events, including Halloween Horror
0-5 years of experience
Assisted in development and implementation of multiple campaigns, media plans, and projects
- Conducted and presented competitive research by analyzing media spend and creative across media platforms
- Supported day-to-day execution of projects with internal, external, and cross-agency teams
- Trafficked and managed digital campaigns through DoubleClick
- Provided weekly reporting to internal team ensure pacing and optimal delivery of Key Performance Indicators
- Created digital campaign performance dashboards for clients
- Developed and managed billing worksheet across all clients to track campaign delivery and spend
0-5 years of experience
- Created and managed content for the Facebook, Twitter, and Instagram pages of one of the largest social media outlets of the University of Arizona and developed pages and content for new dining ventures and events.
- Tracked engagement by followers on all pages and growth over time to create comprehensive reports in Excel on effectiveness of social media strategies.
- Increased viewership of pages by 21% over 1 year.
0-5 years of experience
Managed advertising campaigns for five transit systems including contract writing, artwork production, and installation
- Acted as a liaison between clients and vendors to construct advertising campaigns
- Developed and executed media proposals for Fortune 100 companies
- Compiled target audiences for clients based on desired demographics
- Managed proprietary media database of universities around the world
- Examined new opportunities for campus advertising
- Trained new interns on all aspects of the position
- Wrote bi-weekly company blog posts
0-5 years of experience
Collaborated with the management to develop the organization’s social media accounts on Facebook, Twitter, Linkedin and StumbleUpon
- Website hits increased by 53% within a month of managing the department, number of followers increased by 36% on Twitter between August and September and likes on Facebook increased by 38.8% from August to December 2011
- Key in formulating a strategic and effective social media plan for the website during its growth phase
- Developed analytics as an insight into the overall performance of website on social media platforms
0-5 years of experience
Coordinated execution of social media plans for the general enterprise and all business units
- Wrote and maintained social media posts on a weekly basis (Facebook, Twitter, LinkedIn)
- Managed online social media campaigns effectively
- Grew company’s overall Facebook presence by increasing total page “likes” by 64%
- Created a social media brand book which includes brand messaging, goals and objectives
- Corresponded with news reporters and journalists to fulfill data requests as needed
0-5 years of experience
Provided technical assistance on campus for phone, computer and audio/visual equipment
- Aided faculty in the use of new technology
- Executed/implemented new classroom equipment installations
- Assisted and communicated with service providers (AT&T, Windstream, Continuant, etc.)
- Maintained and facilitated the rental of school property
10+ years of experience
Taught students in grades K-5 library skills necessary for independent use of media resources.
- Organized and maintained a weekly summer reading program (2008 – 2011).
- Provided instructional leadership for school program by selecting resources based on the school’s philosophy, curriculum, teaching strategies, and needs / recommendations of students.
- Promoted literacy and a love of reading by orienting students to the media center, establishing story time for pre k’s, k’s and 1st graders, and by encouraging flexible use during the non-fixed times within the schedule.
- Coordinated annual book fairs to generate an interest in books and literacy as well as to generate library funds.
- Collaborated with teachers in curriculum planning and design and development of instructional strategies leading to integration of media skills and technologies.
- Continually participated in professional development on a school-wide, district-wide, and state-wide basis.
- Extended late hours to make the media center accessible to students and parent (and after-school groups) for study-hall, tutoring, meetings, and general circulation.
- Organized, trained and supervised library volunteers from various organizations.
- Promoted technology and computer literacy with students, faculty and staff, and parents.
- Created book clubs for students in grades 3-5.
0-5 years of experience
As Social Media Coordinator I launched and managed all social accounts at Zumba Fitness, from conceptualization and creation of the global editorial calendar to the execution of social media initiatives and contests, including daily updates, social listening, and weekly analytics reports. Below are a few of my accomplishments while in this position.
- Featured in Mashable’s “5 Fitness Brands Kicking Butt in Social Media.”
- Grew Facebook fan page by more than 218%.
- Grew Zumba Twitter account, from 250 to 220,000.
- Coordinated social media efforts to connect more than 6,000 convention attendees with sponsors.
- Assisted in the creation of the brand voice.
0-5 years of experience
Coordinated content marketing efforts and provided administrative support to the research team.
- Managed multiple social media accounts on Twitter and LinkedIn, increasing brand awareness and reach.
- Developed and launched social media campaigns for 3 research initiatives and 2 publications.
- Wrote and edited copy for reports, white papers, blogs, and social media.
- Optimized blog page and posts for search engines (SEO), increasing traffic and reach.
- Rebranded reports, white papers, and social media accounts after company acquisition.
- Arranged travel for Managing Partner; tracked and filed expense reports.
- Managed calendar of the Managing Partner.
- Generated 10% of leads for major research paper through social media efforts and landing page optimization.
- Added over 300 followers on Twitter within 90 days organically.
- Increased blog page views by 21% within 90 days.
0-5 years of experience
Monitors and controls content driven discussions for 4500+ online community supporting spouses of current and former military members from all services
- Assisted in developing training plans for leadership
- Extensive training and practice in conflict prevention, management, and resolution
- Initiated, planned and executed new spouse group meetings to meet growing needs of the community
0-5 years of experience
- Developed an annual content plan to support the brand through digital campaigns including social media, AdWords, website content, and email marketing
- Managed paid online advertising campaigns through Google AdWords, social media, and 3rd party sponsorships
- Directed over 25 targeted webinars per year to generate product leads, exceeding an average lead generation goal by 30%
- Coordinated the redesign of the company website and social media channels to support an updated branding strategy
- Worked with internal creative and design resources to produce marketing materials
- Represented the company at national trade shows and customer events to build a network of thought leaders and brand advocates for future marketing content and success stories
0-5 years of experience
Processed media orders, retrieved and maintained assets throughout the media library.
- Organized library physically and through an asset management database.
- Coordinated media traffic in and out of house between editing and production facilities.
- Assisted [company name] clients with media requests.
0-5 years of experience
Contributed to relevant blogs, conferences and events both off-line and online to increase brand awareness.
- Created an official company page on Facebook to facilitate interaction with customers.
- Designed templates for the content management.
- Managed the in-house advertising program consisting of print and media collateral pieces.
0-5 years of experience
Wrote policy and guidelines for social media
- Managed and monitored all social media accounts and cultivate, write content for posts
- Coordinated events such as Interview Days, Second Look Day
- Supported Director of Admissions with daily administrative and operational duties
- Assisted Admissions Committee including meeting minutes, appointments, and reminders
- Utilized student software Empower and update as necessary
- Coordinated 8 Application Readers for the Holistic Review Process of 1,500+ applications
0-5 years of experience
Created Media Plans with both General Market and Hispanic focus for San Diego Gas and Electric Utility targeting San Diego area residents with budgets totaling half a million dollars
- Interfaced with the client presenting media plans as well campaign flow charts and campaign reporting both in person and via conference call
- Overseen the setup and managing of digital campaigns within Google DART including troubleshooting issues with vendors
- Implemented the launch of Paid Search campaigns within Google Adwords and Bing AdCenter using tools such as Google’s keyword generator
- Provided detailed for flow charts and reporting for both traditional and digital media campaigns (monthly and campaign wrap-up reports)
- Traffic assets to vendors and partners for various campaigns
- Managed Media Billing and Reconciliation for media totaling over $15 million dollars using Microsoft Excel
- Assisted with Media Planning and Buying (Digital, Outdoor, TV, Radio) for campaigns targeting General, Hispanic, and African-American consumer markets for clients such as San Diego Gas and Electric Utility, Medicare, and The U.S. Army
- Assisted with the planning and buying of campaigns targeting niche markets such as Romanians and Brazilians residing within the U.S.
0-5 years of experience
Supported two Vice Presidents and their respective Marketing teams
- Coordinated all paperwork necessary for approval within and between departments
- Maintained team calendars, departmental records and client presentations
- Compiled weekly media status report and prepared special projects as requested
0-5 years of experience
- Established the Social Media marketing policies and procedures, managing more than 60 Social Media Sites.
- Created a comprehensive Social Media policy to define programs that use Social Media marketing techniques to increase visibility, membership and traffic across all [company name] brands.
- Strategized with and educated the management team and others across the company on incorporating relevant social media techniques into the corporate culture and all of the company’s products and services.
- Developed and maintained detailed records and charts documenting the status of various marketing procedures.
0-5 years of experience
Responsible for managing current accounts on our platform
- Trained all new media coordinators
- One of two primary contacts for our top account
- Coordinated the campaign information as well as schedules in order exceed clients needs
0-5 years of experience
Designed promotional flyers, brochures and videos
- Designed email blast graphics
- Managed all social media platforms (Facebook, Instagram, Twitter, Google+)
- Wrote and posted blog posts on company website
- Maintained company website
- Conducted social media research and SEO reports
0-5 years of experience
Scheduled all Casting Director workshops and Agent/Manager showcases
- Handled incoming and outgoing email communication, including troubleshooting any Member or workshop issues
- Trained new readers and workshop assistants
- Maintained site location – evaluated and purchased inventory, assessed maintenance/site needs
- Coordinated social media – implemented new promotions, updated pages, expanded followers
0-5 years of experience
- Assisted in developing and maintaining media plans as well as preparation and distribution of Insertion Orders/RFPs for media buys.
- Monitored and QA’d creative tracking after campaign launch and worked with publisher sites and internal technical contacts to resolve any campaign setup or tracking issues.
- Maintained appropriate and responsive working relationships with clients as well as vendors and partners.
- Compiled and coordinated research data and media/marketing information; analyzed data and issues and reported them.
- Processed site invoices and worked with Accounts Payable to monitor payment progression while working with publisher sites to rectify any campaign billing issues.
0-5 years of experience
- Executed social media strategies by establishing Facebook accounts for Optometrists who purchased CooperVision brand contact lenses
- Managed CRM database by updating client records and account information
- Created and edited verbiage used to post on accounts’ Facebook walls, and created custom tabs for accounts using Static HTML and FBML applications
- Provided answers to clients questions regarding their marketing strategy and provided general account maintenance
- Ensured all accounts were in compliance with Facebook terms of service
0-5 years of experience
Reported directly to the Central Marketing Officer
- Managed 16 social media liasons nationwide
- Created social media guidelines and branding strategy, plan for social media inquiry generation and reported results to senior executives
- Worked with marketing team to integrate social media into all marketing channels, use it to increase SEO and ensure consistent messaging across all channels
- Managed all brand social channels including multiple Facebook pages, Instagram accounts,
- Increased brands social media reach and engagement
0-5 years of experience
- Oversee weekly social media strategy meeting and supervise all channels (since 2014, doubled both Facebook and Twitter followers, increased LinkedIn page followers by over 3,000, and created Instagram account)
- Art direct and arrange photo shoots for print and digital advertising campaigns
- Contribute to The Reporter, a biannual 60-page magazine, by organizing photo shoots, communicating with featured students, faculty, and alums and coordinating production schedule
- Manage three different budgets with a combined total of $1.3 million
- Implement print, digital, and radio advertising initiatives for 13 academic programs
- Collaborate with graphic designer to create marketing collateral for print and digital promotions
0-5 years of experience
- Developed and managed the first social media campaign for the #1 retail location in Georgia, creating a following of over 6,000 people on Instagram within 12 months
- Engaged and delivered current makeup trends and product release dates to the Instagram community
- Conducted market research to identify social media best practices and trends
- Engaged and delivered current makeup trends and product release dates to the Instagram community
- Conducted market research to identify social media best practices and trends
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Media Coordinator
Last edited by: Gabriela Barcenas, CONTENT STRATEGIST -
Gabriela Barcenas
CONTENT STRATEGISTGabriela is a Certified Professional Resume Writer (CPRW) and career adviser. With 10 years of digital media experience and five years of resume writing expertise, her publication history includes fashion, education, travel, social justice, equitable design and career advice.
