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Marketing Account Executive Resume Samples
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0-5 years of experience
Promoted to Account Executive after finishing at 145% in New Customer Acquisition and winning rookie of the year for all of Small Business Marketing.
- Managed account base of 300 customers totaling $1,000,000 in direct revenue responsibility.
- Exceeded plan 2 years 121% FY’ 2002 and 125% FY’ 2003.
- Attended trade shows to introduce and demonstrate D&B services.
0-5 years of experience
- Spearheaded brand development and website for healthcare division and unified three acquired brands
- Managed direct mail campaign generating a 9% response rate, driving $1.5 million to sales pipeline
- Produced educational brochures, case studies, white papers, newsletters and other print collateral
- Planned company events including tradeshows, user group briefings, and staff outings
- Led vendor selection and implementation process for new CRM tool (Salesforce.com)
0-5 years of experience
Top 50 in sales nationwide; top 10 in Region Customer Service improvement ratio in 2009
- Responsible for sales and marketing of voice and data services, wire-line services, Internet services, conferencing and managed network services, to corporate, government, and public sector clients.
- In 2009, selected to manage urgent level customer care disputes while negotiating improved contracts improved territory wire-line sales by 75% and satellite penetration objectives by 93%.
- Led team of account executives in marketing point-of-sale devices and solutions used to improve payment applications and enhance productivity and cash flow for commercial clients.
- Managed customer disputes for critical accounts and negotiated improved contract scenarios.
0-5 years of experience
Top 50 in sales nationwide; top 10 in Region Customer Service improvement ratio in 2009
- Responsible for sales and marketing of voice and data services, wire-line services, Internet services, conferencing and managed network services, to corporate, government, and public sector clients.
- In 2009, selected to manage urgent level customer care disputes while negotiating improved contracts improved territory wire-line sales by 75% and satellite penetration objectives by 93%.
- Led team of account executives in marketing point-of-sale devices and solutions used to improve payment applications and enhance productivity and cash flow for commercial clients.
- Managed customer disputes for critical accounts and negotiated improved contract scenarios.
0-5 years of experience
Served as the first integrated marketing account executive in the newspaper’s history.
- Successfully introduced and trained a staff of 20 people on the use of SalesForce.
- Researched each company’s marketing strategy thoroughly and completely in order to consult clients on the best integrated marketing strategy to meet their needs.
- Prepared presentations and marketing materials for both internal and external purposes.
- Introduced and implemented innovative integrated media strategies including executing programs across print, digital, mobile, social media, and event platforms.
- Managed production schedules and accounts payable for projects
- Produced excellent work within a deadline-oriented department.
0-5 years of experience
Marketing Strategy & Implementation for service firms including medical offices, law, accounting, and architecture/engineering firms.
- Created public relations programs, wrote press releases, engaged media, and coached clients.
- Developed and implemented corporate identity programs including logo design.
- Managed website development: directing design and content.
- Managed production of annual reports, brochures, direct mail pieces, and newsletters.
- Hired and trained marketing coordinators.
0-5 years of experience
Consolidation of physician and allied health staffing firms for locum tenens and permanent placement
- As key point of contact with divisional VPs, managed annual regional marketing budget in excess of $1.5 MM
- Held rigorous audit of lead vendors; streamlined online lead generation sources to improve quality and reduce
- Developed lead database for effective tracking, reporting and analytics
0-5 years of experience
Led meetings with high profile clients to assess their marketing needs and budget constraints
- Performed extensive industry specific research to identify the best marketing strategy for a wide range of clients
- Worked closely to communicate client needs with the art/design team to build design layouts for events, websites, print material
- Organized and launched social media marketing plans into clients’ existing integrated marketing communications
- Created and maintained standardized internal invoicing metrics to measure sales trends
- Coordination with third party vendors to organize all aspects of events and conferences
- Worked outside office hours to assist in organization and logistics of large scale public events for clients
0-5 years of experience
As corporate marketing liaison, collaborated with and supported remote properties to develop and execute effective marketing strategies and tactics.
- Built and managed relationships with sales and marketing directors in remote locations.
- Planned, bought and managed online marketing media.
- Managed and maintained web content to ensure accuracy for three separate properties.
- Planned, executed and measured email marketing campaigns and results.
- Managed $290K email marketing budget, and monitored metrics to ensure effective marketing spend.
- Collaborated with corporate creative team to develop copy and design for a variety of marketing projects.
- Ensured adherence to brand standards.
- Managed projects via project management software.
0-5 years of experience
Responsible for marketing and selling outdoor advertising mediums
- Built top of mind awareness for billboard advertising
- Maintained existing as well as created new relationships within the community while marketing our medium
- Obtained new cliental via cold calls, door to door advertising, conferences and luncheons
- Managed thirteen accounts value in excess of $24,000.00 per month
0-5 years of experience
Generated $9K in monthly recurring revenue & sold over $120K in professional services.
- Promoted financial software products including Calyx Point and Acumatica.
- Current knowledge of web-based business applications including a General Ledger module, an Accounts Payable module, an Accounts Receivable module, an Employee Portal, a Currency Management module, a Cash Management module, a Deferred Revenue module, and a Tax Management module..
- Provided technical information and support to end users.
0-5 years of experience
Conducted primary research on client industries; analyze research to develop effective strategy and direction.
- Demonstrated competencies in writing; craft Agency of Record and Press Releases, and website and collateral content.
- Assisted in planning and executing grand opening events.
- Continuously monitored online public relations to ensure the success of client programs.
- Assessed social media marketing strategies to determine rate of return; identified new channels to optimize growth.
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Marketing Account Executive
Last edited by: Gabriela Barcenas, CONTENT STRATEGIST -
Gabriela Barcenas
CONTENT STRATEGISTGabriela is a Certified Professional Resume Writer (CPRW) and career adviser. With 10 years of digital media experience and five years of resume writing expertise, her publication history includes fashion, education, travel, social justice, equitable design and career advice.
