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0-5 years of experience
Managed P&L for seven small kitchen appliance product lines (>50 SKUs) that generate over $40 million in annual revenue. Created product development strategies for each business and co-led a team of cross-functional professionals responsible for launching new and derivative products on time (from conception to market introduction). Prepared and delivered product strategies and business team updates to senior level executives and product presentations to sales managers and customers. Managed brand, channel and pricing strategies to drive strategic and sustainable product line growth.
- In 2003, exceeded revenue and profit margin goals by $10 million and $3 million, respectively.
- Proposed and implemented a strategy to move lower price point coffee maker business from manufactured to sourced product in order to increase profit margins by $1.5 million.
- Established an after-market accessory line of water filtration and permanent filter products that generate $1 million in annual revenue.
- As team leader for Value Improvement Projects (VIPs), coordinated cost reduction programs that generated savings of over $500,000 in 2004.
- Coordinated product development efforts with Canadian and Mexican business divisions to reduce the total number of SKUs and maximize cross-border product launches.
0-5 years of experience
Researched and launched over 1000 products to automotive aftermarket in eight different product lines which account for over $60 million in annual sales revenue
- Supported sales team as product expert and helped to land major customers which contributed over $10 million in annual sales revenue
- Developed Dorman’s purchasing, forecasting, and new product addition strategies based on the products’ life cycle
- Conducted a high level category assessment, identified opportunities, and implemented an integrated business strategy to increase profit margin
- Cultivated supplier relationships and coordinated internal product testing to ensure high quality product offerings
- Drove top 20 SKU warranty initiative to reduce warranty rate by 3% for radiator fan line
0-5 years of experience
Developed and implemented import initiative from Chinese vendor to Los Angeles distribution hub that resulted in $75k in annual savings and decreased product turn-around time by 3 weeks
- Merged legacy product lines into one newly developed lower cost product, and transitioned market to new product for an annual cost savings of $115k
- Positioned flame retardant bedding product for placement at major accounts totaling $450k in incremental revenue for 2014
- Manage inventory position for over 70 products, and increased inventory turns by 20% year over year
- Responsible for procurement of +$22mil of product each year, resulting in over $78mil in annual revenue
0-5 years of experience
Developed all aspects of a product launch. Functioned as team leader/liaison with Regulatory, R&D, Tech Services, Legal, CMM, Purchasing, Graphics and other areas of the organization.
- Anticipated changes to governmental regulations and implemented adjustments to top product line to maintain market share.
- Maintained and created all labels for entire industrial portfolio and worked as the industrial liaison for all ISO audits.
- Discovered gaps in product offerings and developed new products to meet market needs generating substantial revenue overall.
- Effectively created and facilitated cross functional teams to meet the demands of each stage of the product life cycle.
- Successfully completed the following projects:
0-5 years of experience
Deployed to Iraq then developed, integrated and fielded the Central Iraqi Microwave System, Victory Base Outside Plant, Communications Center and Power Plant.
- Oversaw the entire logistics, installation and optimization of the $120M network
- Delivered all projects ahead of schedule and exceeded performance requirements in a war zone
- Managed and led 55 American contractors, program managers, engineers and 90 third world country nationals
- Awarded the Bronze Star for exceptional performance under extreme conditions
0-5 years of experience
Oversaw all aspects of new product development from idea phase to production in the [company name].
- Actively participated in 3 phases of successful SAP implementation for Dorman’s Product teams and successfully trained over 40 product members on efficient usage of the new ERP system.
- Facilitated expansion of remanufactured products into additional product groups generating $1M+ in revenue.
- Increased assigned product portfolio Gross Margin from 52% to 56% through the elimination of unnecessary steps in the manufacturing process.
- Facilitated the acquisition of two new customer accounts that helped drive revenue for the Transmission Electro-Hydraulic Control Module Product line.
- Performed sales trend and profitability analysis.
- Analyzed and reported on competitors’ activities and strategies
- Applied product pricing for new product releases to meet revenue and profitability goals.
- Redesigned and implemented a ROI tool in order to account for lost revenue throughout the product life cycle.
0-5 years of experience
Led 3-person design team & 7-person agile development team with weekly release cycles through redesign and front-end migration of Goodshop.com, a multi-million dollar e-commerce site with 30,000+ daily active users
- Gathered product requirements from 1000s of customer survey responses, executive team, and sales department to write feature-prioritized product requirements documentation across multiple products
- Managed development of 4 new products (offline shopping, video, surveys, and games) through full product lifecycle resulting in revenues of $75,000+ in first 9 months
- Drove shopping revenue through SEO, management of content curation team, and performance marketing
- Forecasted, defined, measured, and analyzed key progress indicators across multiple product categories
0-5 years of experience
Responsible for product line maintenance and pricing, retail Plan-O-Gram support, and coordination of catalog production.
- Team Lead for New Part Introduction process. Released 122 new models adding 8-M to the bottom line in 2002.
- Assisted in the launch of “Sure Drain” the fast access oil drain system. This project added 5-M to the bottom line in 2002.
- Released the FRAM Vintage Air Filter product line. This product is designed to look and perform like the OE Mopar filter from the late 60’s hemi engines. This niche product added in its first year.
- Assist sales managers with product line additions and deletions for Wal-Mart, Wal-Mart Canada, Autozone, CSK, Tractor Supply, Advance, and Canadian Tire.
- Developed and managed the change to a North American catalog format. Resulting in a catalog that is easier to read and provides more detailed information.
- Created a Fleet Survey system for use by our heavy-duty sales force. Providing them with a tool that will reduce the time necessary to manage larger customers and fleets.
0-5 years of experience
Assisted in Marketing Planning Process and executed plan objectives for the $60 million brand, including increased volume sales, market share, and profitability
- Managed multi-million brand marketing & promotions budget, forecasting, and sales trend analysis
- Maintained communication with executive team members on state of the business
- Marketing lead for new item launches which included coordinating market research, product development, sales communication and post-launch analysis
- Directed cross-functional team that launched successful package redesigns for two key Category segments
- Successfully led implementation of a cost-savings initiative for reduction of Toppings corrugate & permanent displays
0-5 years of experience
Drive top line sales in all contemporary, junior and novelty private label jewelry brands by developing product to support nearly 1,200 stores with a combined annual volume of $70 million. Exceed customer expectations through great attention to quality and value. Proactively seek to improve internal processes to increase efficiencies.
- Identify key trends to stand for and collaborate with buying office and vendors to create balanced assortments
- Negotiate competitive costing to increase IMU and deliver best margin rate in the company
- Continually analyze sales and review performance to react and impact future deliveries
- Coach new team members to not only teach necessary job functions, but provide guidance learned from personal experiences to support career growth
- Launched new ecommerce process to get samples live faster to maximize selling
- Recognized as top team for 2014 performance
0-5 years of experience
Created and actively managed tech packs using Web PDM for all Blue Label concept models.
- Consistently collaborated with design on developing new trim and wash techniques throughout the season.
- Participated in weekly progress meetings involving all outstanding issues of three seasons simultaneously.
- Developed and managed the time and action calendar for both concept and classic models.
- Prepared and fit all concept garments with design team and Director of Product Development.
- Traveled with design team to our vendors in Asia to work on product wash and trim.
0-5 years of experience
Created product specifications and fit execution from initial concept through production.
- Scrutinized product development for design intent and correct fit.
- Evaluated samples and communicated changes to a global network of agents and factories.
- Prepared and lead fit session with product managers for a variety of products lines.
- Assisted in the creation, management and visual merchandising of a $55 million product line.
- Maintained and updated fabric/yarn/trim and development library.
- Created and presented monthly line presentations.
- Ran weekly selling reports and developed new reports in the Retail Ideas program.
0-5 years of experience
Supported Product Manager in the development and management of $40M private brand girls’ and boys’ apparel business.
- Monitored merchandise performance through the management and maintenance of reports.
- Created and maintained production orders, resolved system errors.
- Communicated with manufacturing partners domestic and overseas.
- Attended fit sessions and worked with designers to approve material components.
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[Assistant Product Manager]
Last edited by: Gabriela Barcenas, CPRW, Content Writer II -
Gabriela Barcenas
CPRW, Content Writer IIGabriela is a Certified Professional Resume Writer (CPRW) and career adviser. With 10 years of digital media experience and five years of resume writing expertise, her publication history includes fashion, education, travel, social justice, equitable design and career advice.
