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10+ years of experience
Employed server-side scripting technologies, mark-up languages, and W3C standards
- Customized CMS GUI for maximum compatibility across platforms and browsers
- Collaborated with clients to generate web content to meet their needs
- Served as webmaster for several projects promoting local cinema and artists
- Developed letterheads and logos for local businesses and non-profits
0-5 years of experience
- Consulted with client to outline website goals, illustrate wire frame, and site functionality
- Developed a user-friendly architecture by programming site navigation, social media links/widgets, and organizing site content into a logical catalog
- Wrote About Page biography, designed and shaped graphics, corrected image problems, and formatted company logo for the Web
- Validated site by testing JavaScript, Flash, CSS3, and HTML5 codes to ensuring cross-platform compatibility
- Maintained website by updating content, implementing new technology and monitoring performance
- Created web compliant metadata for SEO find-ability
0-5 years of experience
Coordinated and communicate with customers to plan web development projects from concept through completion, utilizing a variety of web development tools and technology.
- Created complex graphics and professional designs for a variety of businesses, organizations, professionals and individuals, including custom graphic and logo design.
- Provided web solutions and develop web sites and web applications based on specific business needs for promotions, presentations, customer service and online services.
- Managed, maintain and update existing web sites for customers and provide customer service.
- Ensured all web site development follows W3C web standards and ADA compliance for accessibility and other good practices for web design and development.
0-5 years of experience
Develops and maintains client websites.
- Created and edited original graphics and or stock photos.
- Created custom web pages from themes.
- Managed and maintained client websites.
- Wrote and edited web code using JavaScript, PHP, HTML, CSS, Query.
- Applied SEO knowledge to web pages – focused on local aspects.
0-5 years of experience
Responsibility for overall web project management from designing to execution and maintenance.
- Responsible for the graphic design and implementation of company web site including navigation, writing HTML and JavaScript and optimization of web graphics.
- Developed banners for advertising on corporate client sites.
- Created all marketing materials including corporate identity, catalogs, advertising, packaging and trade show graphics.
- Performed validation of completed sites including the debugging and testing of code.
- Responsible for quality assurance of finished websites including the validation of web forms and links
0-5 years of experience
The client expressed desire for a mobile application. Worked with client to highlight the benefits of having a website. Performed research on the security industry, found competition, and developed ways to attract new clients. Designed and created a website to fit client’s needs.
- Designed a web presence from initial concept
- Educated client and developed SEO strategies
- Created mobile friendly site
- Educated client on how to use third party software
0-5 years of experience
- Designed and coded a website for an online gaming community in HTML/CSS and developed a custom MVC-style framework for the back end, providing the group with a stronger visual presence and improving content management
- Designed marketing materials for Crohn’s and Colitis Foundation of America local fundraising event
- Redesigned the website of the Radio Repertory Company of America for use in a proposed rebranding initiative
0-5 years of experience
- Designed and developed graphics and content for extremely active non-profit organization
- Webmaster during key conversion period from previous site to the new 2004 look
- Trained the [company name] staff to utilize their new Habanero-designed system
6-10 years of experience
- Communicated effectively with customers seeking professional websites
- Constructed websites using a combination of Dreamweaver and hand-coding
- Updated existing websites by altering, removing, or adding content as needed
0-5 years of experience
Provide freelance technical design services on a project basis and am an active volunteer.
- Contributing writer and marketer for the Triangle Wiki project. Developed Facebook marketing plan.
- Develop WordPress websites. Examples include KristyStevenson.com, JulietJarvis.com and a WordPress.com photo blog project juliein365days.wordpress.com
- Volunteer organizer of three adult activity groups with over 1000 members, coordinating and leading an average of 15 events a month (over 180 per year)
- Liquidation of assets for multiple estates using online sales and marketing methodologies
- Charity projects including hand-crafting hats for UNC/Duke pediatric oncology patients, collecting/donating coupons worth more than $13,000 for families living on overseas US military bases, and donating supplies to local animal shelters and the Durham Rescue Mission
6-10 years of experience
- Worked on different projects that included flash integration and animation
- Designed and developed several websites using original graphics
- Design and maintain multi-page websites
- Performed maintenance and upgrades for existing websites
0-5 years of experience
- Designed and implemented web pages for various personal and corporate clients
- Site specialties included company home pages, promotional sites and not for profit entities
- Planned, designed and implementation of complete web sites.
- Implement Google Analytics and Google Adwords.
- Marketing and research.
6-10 years of experience
Established a freelance web and graphic design and development business, managing multiple projects and clients for individuals and a wide variety of small businesses, focusing on innovative and cutting edge design.
- Design and hand code responsive themes/skins with HTML5, CSS3, JQuery Javascript and other plugins for WordPress using the Adobe CS (creative suite).
- Modify JQuery javascript plugins, and WordPress plugins to fit client requests.
- When needed, manage additional contracted developers and designers to complete projects in a timely fashion, often under tight deadlines.
0-5 years of experience
Conceptualize, design, develop, and implement the look and feel of web pages that are visually
pleasing, load quickly, and meet established design standards.
- Work directly with customers to establish project scope, interaction guidelines, and project time lines.
- Implement and modify existing design elements.
- Develop enhancements and new features for business clients’ sites or internal web applications.
- Coordinate email marketing campaigns and newsletters.
0-5 years of experience
Creating, updating and maintaining multiple web sites
- Designing graphics, logos and animation for websites
- Collaboration with content providers
- Creating processes for posting content to the website
- Ensuring web site quality, performance and reliability
- Ability to work under pressure, and to consistently deliver projects on-time
- Excellent communication skills and project management skills
0-5 years of experience
Execute research, competitive analysis, wireframes, testing, mock-ups
- Code sites in HTML5, CSS, and Javascript
- Advanced implementation of video and live streaming broadcasts
- Creating responsive sites for mobile and Apple devices
- Create and manage social media
- Strong creative and design skills for composition, color, and layout
6-10 years of experience
Wire framing
- Create and modified UI’s
- Taking designs from Photoshop (PSD) files and creating pixel-perfect HTML5 and CSS3 pages.
- Quality assurance trouble shooting and debugging any browser inconsistencies.
- Perform maintenance and updates to existing web sites as requested.
0-5 years of experience
- Design and build marketing site for travel magazine in WordPress.
- Run weekly and monthly reports and web statistics.
- Information Design and continual project management.
- Maintain and update web site content.
- HTML5, CSS3 and JQuery and Adobe Creative Suite 5.
10+ years of experience
Successfully create professional logos and advertising media for numerous businesses
- Effectively design and implement websites including navigation, writing HTML and photo
- Work closely with clients to create vision, conceive designs, and resolve website problems
- Develop and administer Internet e-mail accounts for corporate clients
- Provide regular website maintenance and time-sensitive updates for client websites
6-10 years of experience
Developed customer sites using HTML, CSS, Javascript, and PHP from concept to working design.
- Redesign customer sites to add features and content.
- Maintenance of site to provide reliability and functionality.
- Help work on sites for established companies in Iowa, Minnesota, Wisconsin, and Pennsylvania.
0-5 years of experience
- Working as a freelance front end developer for Pentagram in New York. Coding the ATM interface of the Spanish Bank.
- Designed the logo and website for the Law Office of Lee C. Stetson, esq.
- Designed and illustrated the campaign poster of a mayoral candidate for the forthcoming mayoral election in Saito City, Miyakazi Prefecture, Japan.
0-5 years of experience
Use Bootstrap, CSS3, HTML5, and Jquery
- UX and UI Prototypes (Proto.io)
- MySQL Database with PHP and SEO
- Created branding using Adobe Illustrator CC
- Editing videos with Adobe Premiere Pro
- Creating a subscription e-newsletter using MailChimp
0-5 years of experience
Design brand for website; colors, graphics, icons, type, look and feel
- Create Call-to-Action advertising banners and Christmas promo Facebook Ad
- Capture and edit close up Product shots for ‘Shop’ page.
- Collaborate with team programmer for layout and e-commerce plugins in WordPress
- Schedule consultations, document progress reports, and hold follow-up meetings
0-5 years of experience
Design and create websites including graphics and copy to advertise for clients.
- Use CMS or HTML, CSS and JavaScript coding and basic SEO.
- Provide social media and image consultation. Shoot and edit photos for online use.
- Manage content and comply with strict deadlines.
6-10 years of experience
[company name], develop and implement websites, e-commerce sites, email blasts, banner ads, business collateral for both print and web. Interact with clients to develop marketing campaigns that meet their needs. Coordinate production, plan and organize timelines and maintained project schedules.
- Dreamweaver, Photoshop, In[company name], Illustrator, Flash, HTML, XML, CSS, Acrobat, SQL Database, Word, Excel
- Web development and e-commerce
- Produced graphic content for web, print and logos.
10+ years of experience
Develop Web layout design and implementation for client web sites
- Developed CMS sites on the joomla platform.
- Maintain page layouts and photos for our products on other E Retailer partner sites (Web Collage or Sell Point)
- Research and recommend a new platforms for clients web site
- Provide graphic design projects as needed such as brochures, logo creation, and branding
- Provide SEO specialist services to increase web site traffic and recommend a Social Media strategy
- Design and implement web based promotion campaigns for clients web sites
- Lead the effort to create simple promotional /​ support videos for the web including use of PowerPoint presentations
0-5 years of experience
Plan, Design & Development of websites for personal clients.
- Provide effective & functional websites to meet client’s specific needs.
- Developed Project Scope, Interaction Guidelines & Project Time Lines
- Perform routing updates, upgrades and overall maintenance of websites.
0-5 years of experience
- Creating user-friendly webpages using HTML, CSS, WordPress, JavaScript, and PHP
- Using Content Management Systems like WordPress/Joomla for optimizing performance and efficiency
- Communicating with clients to determine their wants and needs
- Building a full web experience with Google analytics and SEO for best research results
- Generating and implementing custom designs using Adobe Suite to webpages
6-10 years of experience
- Write content articles about various materials and subject matter for both personal and professional blog and websites for clients’
- Design and develop graphics for advertisements, banners, headers, intermediate animation and Clients’ custom designs desired for their Website or Blog
- Design programs: Adobe Photoshop CS6, InfanView, GIMP, Microsoft Publisher, XHeader PRO, and other Microsoft programs shown in skills below
- Implementation of SEO (Search Engine Optimizations) to increase and maintain high search engine ranks
- Marketing and advertising/Promotion relations: Social networking, Industry marketing, Classifieds, Pay per click, Pay per view, SEO utilizations, Conventions, Non-Profit organizations and fundraisers
0-5 years of experience
Corresponds with clients to determine client needs for company websites.
- Responsible for the design of client websites from conceptualization stage to its implementation, on-going updates, maintenance, and SEO.
- Virtual Social Media Consultant services – creates social media pages for companies and provides status updates, tweets, manages clients’ website updates, and develops analytical tracking reports on progress.
- Contributes articles for clients’ website content.
- Clients include: Authors, small businesses, specialization with security/intelligence companies.
0-5 years of experience
- Creating business cards, brochures, web designs and logos for e-commerce, B2B, B2C websites
- Helped create a positive brand look for Social Media platforms, including Twitter and Facebook.
- Working on a deadline, customer service by phone, email and in person
- Designing and editing conceptual art and vectors for clients in Adobe Photoshop, Fireworks and Illustrator
- Designing flyers and general imagery for special events
- Converting old out dated coded web pages to best practice UX pages using HTML5, CSS3 and PHP.
- Technical writing for revamped websites that needed more enticing verbiage.
- Managing, editing as well as building WordPress CMS blogs using PHP, HTML 5 and CSS3.
6-10 years of experience
Create a website using a combination of industry standard software and various web technologies.
- Implement a Content Management System to give the client full customization of their website.
- Create layouts for display on both desktop computers and mobile devices.
- Gather information from client to create web design that fits their specifications.
0-5 years of experience
- Responsible for design, planning and implementation of complete web sites
- Create web templates, logos, brochures, and business cards
- Researching and recommending the web design trend
- Provide technical support to clients who have issues with site
0-5 years of experience
Programmed HTML from scratch for the multiple-page website
- Imported code into Adobe Dreamweaver to improve design capabilities
- Programmed the CSS for site
- Set up left navigation, linked pages, and imported graphics
- Manipulated images with Photoshop, cutting images from the book cover and pasting onto a star-filled sky
- Created dropdowns to improve the user interface and simplify the book ordering process
- Tested site for cross-browser compatibility in Dreamweaver and on other computers
- Uploaded finished pages into godaddy.com
- Promoted book using social media (Facebook)
6-10 years of experience
- Functions both directly and indirectly as a web designer and webmaster for several client websites, learning man- agement systems, and web portals.
- Operates as a graphic designer for both digital projects as well as for print.
- Transitions static content websites to dynamic, database-driven content management systems.
- Provides IT consulting to several clients, troubleshooting website issues as well as problems with hardware.
- Implements search engine optimization (SEO) solutions for multiple clients.
6-10 years of experience
Project Management
- Working closely with online marketing and product teams to translate client requirements.
- Establishing timelines and project milestones to ensure timely delivery of anticipated results.
- Articulating design and development strategies and resolutions to maintain process consistency.
- Leveraging creative and marketing knowledge to conceptualize designs and images for target markets.
- Designing website drafts adhering to communicated design layouts and functionality.
- Incorporating existing marketing offers and landing page campaigns to ensure consistency with client outreach.
- Developing designs into fully compliant web standard HTML/CSS/PHP functional websites.
- Utilizing designed website templates to integrate database content and publish client information.
- Received client accolades for outstanding strategy and process efficiency improvements to deliver timely results.
- Requested to perform additional designs and marketing strategies for existing satisfied clients.
0-5 years of experience
- Designing and coding from scratch (no templates) modern websites optimized for viewing on desktop, tablet and mobile phones using the latest versions of HTML, CSS, Javascript/ jQuery
- Creating the unique brand identity/ logo with Adobe Illustrator and Photoshop
- Focusing on the human aspect of web design: the user/ client
- Devoted to create an excellent user experience through visual identity
0-5 years of experience
Create and manage websites for individuals and small businesses owners
- Actively write and coach clients on creating blog content that engages prospects and increases SEO
- Produce video and podcasts to highlight client’s products and services, strengthening their online brand
- Strategically integrate Social Media including, Facebook, Twitter, YouTube, LinkedIn, and Pinterest to save clients time and insure cohesive brand messaging in digital space.
10+ years of experience
- Build websites from start to finish- including all design, graphics, and programming
- Create websites using HTML, CSS, ASP, SQL, VBscript, JavaScript, PHP
- Created relational databases and support them using SQL and Use Photoshop and Illustrator to create graphics
6-10 years of experience
Web design
- Graphic design
- Custom logos
- Search engine optimization (SEO)
- Ensure page layouts and documents are search and user friendly
6-10 years of experience
- Plans, designs and implements complete web sites
- Creates graphics including icons and logos using PhotoShop
- Develops page layout, navigation, buttons and icons
- Responsible for web hosting, execution and maintenance of the website
- Creates/presents designs and concepts to clients
- Designs with standard compliant code along with browser compatibility, accessibility and search engine optimization
- Tests web sites in multiple browsers for best compatibility
- Uses Google Analytics to track web site’s progress and views
10+ years of experience
- Planning, design and implementation of complete web sites
- Design with standards compliant code with emphasis on browser compatibility, accessibility, and search engine optimization
- Audio, video, and photo editing for the web
6-10 years of experience
- Website layout and user interface design
- Front-End coding (XHTML, CSS, Javascript / jQuery)
- Brand identity and logo design
- Shopping cart implementation (FoxyCart)
0-5 years of experience
- Graphic, website, & user interface design
- User experience design & information architecture
- Web application development using server-side & client-side
- Database administration
0-5 years of experience
- Maintain and update clients websites.
- Create website template designs.
- Maintain web hosting.
- Blog design and setup.
6-10 years of experience
- Researching and recommending the design of client’s website.
- Create web templates, logos, brochures, business cards.
- Create newsletters and other marketing collateral.
- Specialize in creating websites using WordPress.
- Teach client, if requested, how to update information on website.
- Teach client how to run social media accounts.
- Setup SEO for websites to help optimize the websites rank of various search engines.
- Help setup E-Commerce for client. Create online store in website.
- Mainly work independently, sometimes collaborate with other designers.
0-5 years of experience
- Create responsive new websites for clients (WordPress)
- Monthly management of client websites; bug fixes and updates
- Research creative solutions for clients
Freelance Web Designer Duties and Responsibilities
Specific job duties for freelance web designers vary between clients and projects. However, there are several core tasks common to all freelance web designers:
Build Websites The main responsibility of a freelance web designer is to design and build websites to the client’s specifications. This often involves sketching basic concepts, creating draft websites, and making revisions as requested by the client.
Promote and Market Services Since freelance web designers don’t work for a corporation or other business, they’re responsible for their own promotion and marketing. Many freelance web designers create their own websites and actively look for new clients.
Submit Invoices and Collect Payment After completing a project, freelance web designers submit invoices to their clients and collect the appropriate payment from them. This responsibility often includes creating and delivering price quotes based on a project’s needs.
Find and Manage Clients Freelance web designers are responsible for finding new clients and managing their active clients. This involves keeping tight deadlines for every project and de-escalating conflict or scheduling differences.
Track Accounting Information Since freelance web designers are responsible for collecting payments from clients, they’re often also responsible for tracking all their accounting information. While some freelance web designers hire accountants, many handle all accounting responsibilities themselves.
Freelance Web Designer Skills and Qualifications
Freelance web designers have the technical know-how to create websites that function well and look great. They’re also good at working with people and know how to market their skills. Although it isn’t required that freelance web designers have any formal education or experience, they still benefit from both. Successful freelance web designers also have the following skills:
- Web development programming – freelance web designers are extensively knowledgeable in programming languages used for web development. These languages include JavaScript, Python, and HTML, among others
- Client management – freelance web designers manage their own clients. As such, they are skilled at keeping deadlines, communicating problems, and sending invoices
- Marketing – successful freelance web designers use SEO, email, and portfolios to market themselves and find new clients
- Attention to detail – designing a fully functional website involves a lot of moving parts. Freelance web designers are obsessed with details, and they know how to find even the smallest errors so they can promptly fix them
- Communication skills – since freelance web designers are responsible for managing their clients, they are also very skilled at communication and keeping clients in the loop
Freelance Web Designer Education and Training
Many freelance web designers don’t have any kind of formal education. Instead, many teach themselves how to design websites. However, a formal education can help kickstart a career in this field. Either way, it’s important to clients that the freelance web designers they hire have a portfolio that demonstrates their level of experience and expertise.
Freelance Web Designer Salary Outlook
The salary for freelance web designers can vary greatly depending on how many clients they service. However, according to the Bureau of Labor Statistics (BLS), a freelance web designer working full time can expect to make a median annual salary of around $68,000. Those who take on fewer clients earn as little as $36,000 per year, while those who work with more clients may earn as much as $122,000. With the rise of technology and the internet, the job market for freelance web designers has grown considerably in recent years, and it’s expected to continue growing over the next decade. In fact, the BLS reports that web designers can expect a 15 percent field increase by 2026, which is much higher than the average growth rate.
Helpful Resources
Check out some of these helpful resources as you continue learning more about the freelance web designer position:
Web Designer News – this website presents a curated collection of articles, blog posts, and other websites all about web design. You can filter posts based on topic, which makes this website highly useful for anyone looking to learn more about web development
Designers Talk – this popular LinkedIn group brings together a variety of different designers, including web and graphic designers. With over 170,000 members, it’s the perfect place to learn more about the field and start networking with other web design professionals
Don’t Make Me Think, Revisited – with over 1,000 reviews on Amazon and a rating of 4.5 stars, this book is a great resource for anyone new or experienced in the field. It focuses mainly on website usability and helps readers understand intuitive navigation and information design
HTML and CSS: Design and Build Websites – this all-encompassing guide to HTML and CSS, essential programming languages for building websites, makes these languages accessible to everyone who wants to learn more about web development and design
Graphic Web Design Cover Letter Examples
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Freelance Web Designer
Last edited by: Gabriela Barcenas, CONTENT STRATEGIST -
Gabriela Barcenas
CONTENT STRATEGISTGabriela is a Certified Professional Resume Writer (CPRW) and career adviser. With 10 years of digital media experience and five years of resume writing expertise, her publication history includes fashion, education, travel, social justice, equitable design and career advice.
